BASIS POINTS: How You Really Make Economic Decisions

August 26, 2010

by Karen M. Kroll

Forget everything you learned about "rational" economic decision-making. New lab research shows how people really act.

Lab Experiments Can Guide Decision-Making and Boost Profits | Source: The Big Fat Finance Blog.

Average: 1 (1 vote)

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Rationalizing the irrational

Yes we are rational thinkers! In a sense that we give reason or rationalize our actions and behaviours that was the result of non-rational decision making. Here's a good video on youtube about what really motivates us: http://www.youtube.com/watch?v=u6XAPnuFjJc .
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